Selling suya is a very profitable business – Ibrahim

For some time now, Suya business has been on the rise in the Federal Capital Territory (FCT) and its environs.
ADEOLA TUKURU reports that Alhaji Rabiu Ibrahim, a maisuya at the Kubwa motor park makes brisk business from selling suya.
Popularly known as “Easy” by those who patronize Kubwa motor park, Alhaji Rabiu Ibrahim, who has been in the business of selling Suya for the past 15 years says “it is a very profitable business.” According to Ibrahim, It is his major source of livelihood and through the business he is able to fend for his 3 wives and 8 children.
Checks by Business Starter in the FCT revealed that patronage of Suya spots by residents is now the new normal causing many to call it the new fast food.
According to him, he goes home daily with N5, 000 to N7,000 daily from the business depending on sales.
He further confirmed to our correspondent that the business had been good because he makes more sales now compared to last year.
“People buy a lot of Suya now compared to last year, when patronage was very low.
More people buy a lot of Suya now because, as you can see, the economy is bad” He attributed the high sales this year to the hard times adding that things are not the way they are now because money is not flowing like before.
Though, people may see Suya business as the cheapest means of getting money she says it goes beyond that because it is only the strong willed that can engage in that type of business.
According to him, he wakes up as early as 5am everyday to catch up with his suppliers and also meet up with her customers in the park.
“Any day I don’t meet up early, I may not buy fresh meat because other buyers who arrive the market before me must have bought almost all the good ones, thereby leaving the remnants for late comers.
“Since my customers know I buy and sell fresh meat and I leave very early to satisfy them so that I can make more profits,” he said.
Challenge of the business He lamented the constant harassment by officials of the Abuja Environmental Protection Board (AEBP), saying that in most cases, their wares have been seized during such raids.
He also appealed to the government to provide soft loans for small business owners.
“I need money to buy Cows for my business but I can’t afford it.” He also complained of the health hazard the fire from the Suya causes on his body.
In pidgin English, he said “The fire dey make my body weak and e dey pain my eyes everyday”.
When Business Starter sampled opinion of customers who were seen trooping in and out to buy from, One Mr. Sunday Onyezi said he prefers to eat Suya mostly while he is traveling than other staple food in the markets.
According to him, this is because of its nutrients and it gives him instant energy while working adding that people can buy it for lunch and get maximum satisfaction.
Another traveler, Mr. Francis said “I eat it as my launch almost every day, it will save cost of buying lunch, and you know how hard the economy is.” Appeal to govt He called on the federal government to assist petty traders by providing cheaper shops for them because many display their goods on the roadside which is rather too risky.
“At times, some careless drivers can run into our Tuesday, August 28, 2018 39 Selling suya is a very profitable business – Ibrahim STARTER Popularly known as “Easy” by those who patronize Kubwa motor park, Alhaji Rabiu Ibrahim, who has been in the business of selling Suya for the past 15 years says “it is a very profitable business.” According to Ibrahim, It is his major source of livelihood and through the business he is able to fend for his 3 wives and 8 children.
Checks by Business Starter in the FCT revealed that patronage of Suya spots by residents is now the new normal causing many to call it the new fast food.
According to him, he goes home daily with N5, 000 to N7,000 daily from the business depending on sales.
He further confirmed to our correspondent that the business had been good because he makes more sales now compared to last year.
“People buy a lot of Suya now compared to last year, when patronage was very low.
More people buy a lot of Suya now because, as you can see, the economy is bad” He attributed the high sales this year to the hard times adding that things are not the way they are now because money is not flowing like before.
Though, people may see Suya business as the cheapest means of getting money she says it goes beyond that because it is only the strong willed that can engage in that type of business.
According to him, he wakes up as early as 5am everyday to catch up with his suppliers and also meet up with her customers in the park.
“Any day I don’t meet up early, I may not buy fresh meat because other buyers who arrive the market before me must have bought almost all the good ones, thereby leaving the remnants for late comers.
“Since my customers know I buy and sell fresh meat and I leave very early to satisfy them so that I can make more profits,” he said.
Challenge of the business For some time now, Suya business has been on the rise in the Federal Capital Territory (FCT) and its environs.
ADEOLA TUKURU reports that Alhaji Rabiu Ibrahim, a maisuya at the Kubwa motor park makes brisk business from selling suya.
wares as we sit by the road side and you know we close late at times depending on how sales move,” he said.
He also appealed to men sitting idle at home to get something doing so as to assist the family.
How to start Suya business in Nigeria There are things you will need if you want to start a Suya business in Nigeria.
Some of them you might need when starting out while some you can bring later as the business is up and running.
A strategic location The importance of a good location to your business cannot be over emphasized.
In the case of Suya business, you need an ideal location preferably a location that has a good population and probably close to peoples’ houses and shops.
Supply of the products You need to know where you can get the products at a fair price.
It could be ram meat, goat meat, cow meat; you need to have a good supply of the products so you can prepare them in time to avoid disappointing potential customers.
Good lighting Not many Suya joints have electricity but there are joints that are properly lighted.
Grill equipment You will need modern grill, you will need electricity but the most popular one in Nigeria is the charcoal.
Preparation tools You need to have tools that you can use for preparing the Suya, most importantly a machete for butchering the meats, a knife for serving customers ,pepper for garnishing , garbage, salt ,groundnut oil, all this you will need when starting out .

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