Zulum’s media strategist Isa Gusau bags distinction at UK varsity

Borno state governor, Professor Babagana Zulum’s Special Adviser on Public Relations and Strategy, Malam Isa Gusau, Wednesday, obtained Master’s degree (MA) in Media and Public Relations with the highest classification of Distinction at the University of Leicester in the United Kingdom. 

Unlike Nigerian universities which only classify graduate degrees, UK universities classify Master’s degrees starting with pass classification for ‘C’ students, Merit for ‘B’ students, and Distinction for ‘A’ students.

Gusau had in 2020 requested one-year study leave which was graciously granted by Professor Zulum, after which he moved to the UK in September 2020, from where he was overseeing the governor’s media activities on a daily basis by remotely working with his colleagues, coordinating his own office with daily inputs on publicity materials, working with and mentoring dozens of social-media associates and bloggers, and relating with more than a hundred journalists while also studying at the University of Leicester. 

The University of Leicester has 100 years of history and it is one of the UK’s highly respected academic institutions where only extreme commitments result in students graduating with the highest grades after every module’s assessment undergoes simultaneous double markings by different lecturers whose different gradings must reasonably tally on each grade before marks are approved by academic boards.  

Wednesday’s graduation ceremony was held from afternoon through evening at a famous De Montfort Hall around the University of Leicester’s campus in Leicester city. The graduation was held in-person for the first time since the pandemic. 

Malam Isa Gusau had previously obtained a Bachelor’s degree with the highest classification of First-Class in Media, Public Relations and Advertising from Middlesex University in London.

He holds another Master’s degree and Postgraduate Diploma in Labour and Public Relations from the University of Maiduguri. He also holds OND and HND in Mass Communication from the Kaduna Polytechnic where he had hit 4.35 out 5.0 in his final semester examinations.